From exutec to &why

Munich office, an old auction house in Neuhausen-Nymphenburg

And this is us.

Developing a new positioning and identity was definitely a challenge — moving past 10 years of the same name, logo and colors meant letting go of personal attachment and sometimes some very emotional memories.

&why visual identity

So, what’s next?

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&why

&why

Hi, we are &why. An independent digital agency at the intersection of creativity and technology. Based in Munich, Germany.